How an idea can turn into a campaign, ride in an Uber, and end up on "La Rosa de Guadalupe".
A conversation on how mobility is transforming DOOH and creating new moments of attention for brands. Bullmedia, TelevisaUnivision, and Tu Habi will share how a campaign can evolve from an idea into a mobile experience—connecting the street, content, data, and brand experiences across various media while generating unexpected moments within popular culture.
A real-world case study to understand the future direction of advertising, content, and out-of-home attention.
A conversation on how mobility is transforming DOOH and creating new moments of attention for brands. Bullmedia, TelevisaUnivision, and Tu Habi will share how a campaign can evolve from an idea into a mobile experience—connecting the street, content, data, and brand experiences across various media while generating unexpected moments within popular culture.
A real-world case study to understand the future direction of advertising, content, and out-of-home attention.
Speakers
Key Takeaways
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